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Sunshine Coast Marketing in a tough climate

Business 3 Comments 9 August, 2010

The current economic climate despite what were are told, is tough.
The Sunshine Coast, as a region has been hit hard by the downturn in tourism, and general spend. Leading up to an election, again, people are putting away their wallets, which in turn makes it even harder to keep going for small and even medium business thoughout the Sunshine Coast, and Queensland on the whole.
There is no time more important than now to think about marketing [artBreak]your business both online and offline if your business is on the Sunshine Coast or Queensland
It is the businesses that use the slow, down time effectively that will come out the other side strongly. Those who wait idly for business to pick up will be that last that it picks up for. 

This quiet period should be used for:

  • Analysis of current business. 
  • Looking at future growth. 
  • Looking at how diversification could help your business.
  • Marketing 
  • Marketing
  • Marketing
Some marketing strategies to help a business survive through until an upturn could be as simple as a basic yet well targeted pay per click campaign, or as indepth as a full scale search engine optimisation campaign, coupled with demographically targeted marketing both online and offline.
 
Contact us to discuss what will work best for your specific case.