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The Benefits of Demographicaly Targeted Marketing   Depending on your industry, your marketing dollar may well be best spent marketing to a specific demographic.  With demographically targeted marketing, you are paying for the results that you are after, ie the person you want finding you!

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What is a Search Engine? Search engines are programs that index and organise data. They are used on a small scale to organise content on a website, or on a large scale, like google, to organise the content of all websites on the world wide web. The main search engines are google, yahoo, and the [...]

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What is SEO? Search engine optimisation (SEO) is the "art" of getting a website to rank high in search engine results. You may have the best product in the world, but if the website you are using is not optimised, you will rank low, not be found, and ultimately fail. In the early days of search [...]

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Why Search Engine Optimisation? The answer is very simple: Profiti! High Rank = More Traffic =More Sales = More Profit If a tree falls in a forest and noone is there to hear it, does it make a sound?  You may have the best product in the world to sell, and you may have a great looking website. [...]

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